Rec-Ignition

Client Comments

“You may feel that any extra promotional costs on top of the traditional ones are a burden not worth bothering with. You could be wrong. If your product is strong and one that you believe in, then the power of a unique targeted site such as those that Rec-Ignition offer cannot be under-estimated. The site they built for me for the “Nigeria Special” series was extremely effective. It started a chain reaction amongst bloggers and the online community that ordinary press and promotion services cannot offer. These are areas that are vitally important in the modern and changing world of record promotion… Ignore them at your peril!”
(Miles Cleret on Nigeria Special Fan Site for Soundway)

“I employed Rec-Ignition to handle the on-line PR for the Very Best Of Ethiopiques Cd release. An album of 60s and 70s Ethiopian jazz is not the easiest thing to promote but Tim and his team took to the task with relish - building and endlessly updating and improving an Ethiopiques microsite and MySpace site, initiating discussions on jazz and world forums, mailing out and following up info to various industry databases. Rec-Ignition are professional, pro-active and fast-moving. They got us an unbelievable amount of coverage on a pretty obscure project and I would whole heartedly recommend them to anyone.”
(Steve Bunyan on Ethiopiques Fan Site for Union Square Music)

Articles

Across the Great Divide - Ben Thompson (The Observer Sunday June 15, 2008 )
Unfortunately we are not directly mentioned, but read between the lines to find an important ‘missing’ element to this article trying to explain the surprise recent success of African music in the UK.

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